What's so great about this particular ad? It's simple. (I mean, the concept is simple, the design is simple, the copy is simple, the call-to-action is simple. Thus, the answer is simple, too.)
Three cheers for not over-thinking things.
Tuesday, October 30, 2012
From the archives
I was looking at updating my portfolio site recently, and flipped through the archives. One of my favorites is one that's a few years old—a campaign for Intel, in conjunction with Dell. It consisted of an email, print ad, a set of banner ads and a landing page. The offer was a free backpack for the back-to-school season.
What's so great about this particular ad? It's simple. (I mean, the concept is simple, the design is simple, the copy is simple, the call-to-action is simple. Thus, the answer is simple, too.)
Three cheers for not over-thinking things.
What's so great about this particular ad? It's simple. (I mean, the concept is simple, the design is simple, the copy is simple, the call-to-action is simple. Thus, the answer is simple, too.)
Three cheers for not over-thinking things.
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